Market outlook for SW19
Key indicators for buyers
The SW19 market is challenging for buyers right now. Prices are rising at 12.3%, which may favour acting sooner rather than later. Affordability has improved from a peak of 16.2x in 2016 to 14.2x today. Rising rents (£2,172/mo, +5.4%) mean the cost of waiting is real.
Price trends
Yearly averages · HM Land Registry Price Paid Data
Prices by property type
2026averages · HM Land Registry Price Paid Data
Affordability ratio
House price ÷ median earnings · ONS data
Affordability data shown for wider Merton area
A home in Merton costs 14.2x the local median salary — very stretched, improving from a peak of 16.2x in 2016.
Rental trends
Average monthly rent · ONS Private Rental Index
Rental data shown for wider Merton area
Average monthly rent in Merton is £2,172, up 5.4% year-on-year. Rents have risen consistently over the past five years.
Monthly mortgage
2yr fixed · 75% LTV · 25yr term · BoE avg. rate
Based on the average Merton price of £1,052,095 with a 25% deposit (£263k), a 2-year fixed mortgage at 4.92% costs around £4,576 per month.
Rent vs buy snapshot
Monthly cost comparison based on current data
Uses SW19 avg. price with Merton rental data
Monthly mortgage payments (£4,576) are £2,404 more than renting (£2,172). However, buying requires an upfront deposit of £263k — it would take around 64 years to recoup that cost compared to renting and investing the difference.
Recent sales
Latest transactions · HM Land Registry Price Paid Data
| Address | Type | Price | Date |
|---|---|---|---|
FLAT 26, 3, HIGH STREET COLLIERS WOOD SW19 2BF | Flat/Maisonette | £300,000 | 25 Aug 2026 |
29, GROVE ROAD SW19 1BL | Terraced | £730,000 | 21 Aug 2026 |
66, RIDGWAY PLACE SW19 4SW | Detached | £4,875,000 | 20 Aug 2026 |
38, LABURNUM ROAD SW19 1BQ | Terraced | £800,000 | 18 Aug 2026 |
10, TREVOR ROAD SW19 3PW | Terraced | £875,000 | 17 Aug 2026 |
21, COLLEGE ROAD SW19 2BP | Flat/Maisonette | £488,000 | 17 Aug 2026 |
44, MOSTYN ROAD SW19 3LN | Terraced |
Data sources (all free & public): HM Land Registry Price Paid Data & UK House Price Index · ONS Housing Affordability Ratios · ONS Private Rental Index · Bank of England Quoted Household Interest Rates · HMRC Monthly Property Transactions
Contains HM Land Registry data © Crown copyright and database right 2021. This data is licensed under the Open Government Licence v3.0.